Flip pages and the art of reuse things or reinvent the wheel!
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I was thinking about a project of a brand new Italian magazine when I read this:
[Rupert Murdoch and Richard Branson] they're missing the point of the iPad - you don't have to reinvent the wheel and launch entirely new media publications, you just need to boldly rethink the user interfaces of existing ones.
Complete news here: http://www.readwriteweb.com/archives/big_flipboard_update_this_is_an_ipad_mag_done_right.php